Bally Sente: Saviour of the Arcades?

The 70s and early 80s arcade industry was cumbersome and wasteful to say the least. Manufacturers like Atari, Williams and Centuri built business models based on the ability to sell new hardware to operators. The release of a new arcade title meant operators and distributors had to buy not only the game itself, but the […]

Atari Gotcha: The Boob Game

Released in October 1973, Atari’s fourth arcade videogame Gotcha was an attempt to further diversify the company and put some innovative distance between itself and its competitors. At the time, the one thing that Atari hadn’t accounted for were the dozens of clones of its first mass-produced arcade game – the seminal Pong. Pong had…